The sad thing about this arrangement is that it's probably a good investment for People. They know their audience better than I do, and I'm sure they know whether there are enough mouth-breathers out there who would buy their magazine just to gaze on celebrity brats to justify the fourteen-million dollar price tag.
Hopefully the story's correct on this point:
It is the second time People magazine has won the North American rights to the couple's exclusive baby pictures in exchange for a hefty donation to charity.Maybe some needy people will benefit from this stupidity. Otherwise, People is just producing more noise, distracting the public just a little bit more, eroding whatever sense its readers had left with photos of wealthy, worthless larvae.
But hey--how dumb am I? If this isn't worthy of the attention it gets, why am I writing about it?
Because I'm stupid, too.